Successful real estate agents in demand in 2018

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Real estate corporations and brokerages are realizing proven agents, armed with technology and data, drive sales and the bottom line. There was a time when real estate agents weren’t viewed so much for the value they brought to the table, but rather their [...]

5 winning digital marketing strategies to use right now

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Social media platforms and the internet make it easy for motivated real estate agents to use digital marketing to get their businesses in front of thousands of potential clients, but without a concrete digital marketing plan in place, they are missing out on thousands more.

Be yourself: Effective blogging comes from the heart

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Blogging is a great way to market your real estate business, as long as your content is sincere.

Agent safety stays on the minds of many REALTORS®

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Attending open houses, entering vacant properties or traveling to remote residences are among the situations that make real estate agents fear for their safety.

Women’s Council of REALTORS®: Worth the price of membership

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President Sherri Souza offers insight on why joining the organization is a great return on investment.

Rambo Halpern on his success as “The Bungalow Guy”

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Rambo Halpern tagged himself with a slogan that fits his passion for the style of home he loves as a principal broker with Premiere Property Group in Portland, Ore.

How mortgage brokers can use social media marketing

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If you think social media marketing isn’t as relevant or important for mortgage brokers as it is for real estate agents and others in the industry, think again.

Scrub your database! Database integrity crucial in real estate and beyond

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Practice database integrity and everyone involved in your real estate transaction wins.

Design a marketing plan to envy with new Digital Resource Guide

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Aimed at both seasoned and novice real estate professionals, this comprehensive guide includes traditional and digital marketing ideas on branding, choosing the right marketing strategies for your audience and more.

7 ways to spin a housing market slowdown

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While it might be easier for real estate agents to stay busy in a brisk market, a slowing or down housing market is no time to let one’s professional marketing lag.