Handling objection is a skill. Honing that skill leads to better negotiations and, most likely, more contracts and closings.
During an interview, well-known online marketer Joe Polish said, “You know, there’s only one difference between a dollar bill and a hundred-dollar bill.” That got my attention.
If you're a newly minted real estate agent, you may be in the market for a mentor, someone to pull you under their wing and get you moving in the right direction. Surprisingly, it may not be that hard to find one.
As vacation home rental companies like Airbnb.com and HomeAway.com grow in popularity, real estate agents have the opportunity to get in on the short-term rental business.
Marketing intelligence is a series of data-driven strategies and tactics that help to understand the market landscape and make better business decisions.
Analytics and what is referred to as “big data” are changing the way real estate professionals, buyers, sellers, developers and financial institutions think about property transactions.
Although real estate agents have mastered content marketing, there are still areas where they can share their great content with those who may not otherwise see it.