5 winning digital marketing strategies to use right now

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Social media platforms and the internet make it easy for motivated real estate agents to use digital marketing to get their businesses in front of thousands of potential clients, but without a concrete digital marketing plan in place, they are missing out on thousands more.

Be yourself: Effective blogging comes from the heart

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Blogging is a great way to market your real estate business, as long as your content is sincere.

Women’s Council of REALTORS®: Worth the price of membership

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President Sherri Souza offers insight on why joining the organization is a great return on investment.

Age-restricted communities: Good for clients and REALTORS®?

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Over-55 communities are a niche market to be sure, but older buyers know exactly what they want in a home and community.

Rambo Halpern on his success as “The Bungalow Guy”

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Rambo Halpern tagged himself with a slogan that fits his passion for the style of home he loves as a principal broker with Premiere Property Group in Portland, Ore.

How mortgage brokers can use social media marketing

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If you think social media marketing isn’t as relevant or important for mortgage brokers as it is for real estate agents and others in the industry, think again.

Design a marketing plan to envy with new Digital Resource Guide

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Aimed at both seasoned and novice real estate professionals, this comprehensive guide includes traditional and digital marketing ideas on branding, choosing the right marketing strategies for your audience and more.

Catch new clients with useful local content marketing

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Local content marketing is a creative and effective way to find potential clients in a particular area.

7 ways to spin a housing market slowdown

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While it might be easier for real estate agents to stay busy in a brisk market, a slowing or down housing market is no time to let one’s professional marketing lag.

How to choose the best, most powerful hashtags for your posts

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If you understand their purpose and learn how to use them, hashtags are a powerful tool to help engage your target audience and increase your brand awareness.