5 winning digital marketing strategies to use right now

Social media platforms and the internet make it easy for motivated real estate agents to use digital marketing to get their businesses in front of thousands of potential clients, but without a concrete digital marketing plan in place, they are missing out on thousands more.

Be yourself: Effective blogging comes from the heart

Blogging is a great way to market your real estate business, as long as your content is sincere.

Take your professional relationships to the next level

Maintaining meaningful relationships in the 21st century has become increasingly difficult. If you want to take your professional relationships to the next level, consider these five tips.

Agent safety stays on the minds of many REALTORS®

Attending open houses, entering vacant properties or traveling to remote residences are among the situations that make real estate agents fear for their safety.

Flood insurance: Questions arise in the wake of Hurricane Harvey

With the recent hurricanes slamming the U.S., property owners were caught flat footed and unprepared for rebuilding costs. Worse, many properties damaged by flood waters were not located in designated flood areas, so were never required to possess flood insurance.

Mortgage basics for investing in a home

Acting as a guide to mortgages and personal finances isn’t really in the job description for a real estate agent, but it’s a job that’s desperately needed.

Driverless cars likely to steer real estate decisions

Driverless cars could have substantial impact on real estate, affecting everything from how communities are designed and whether or not people are likely to age in place.

Real estate lessons from Harvey

Dramatic images from Hurricane Harvey of water up to homes’ rooflines make one wonder if the real estate market in Houston will ever recover.

Appraisers on the fate of appraisal management companies

The AMC model and its impact on the appraisal industry appears to be changing, as some banks announce plans to bring appraisal ordering back in-house.

Housing in Hurricane Harvey’s aftermath

Real estate agents work to find housing for those displaced by Hurricane Harvey.